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About our Case Studies

The nine case studies on this website represent a sample of the projects we've worked on over the years.  We chose these particular projects because they show the range of customers we work with and the many types of activity we undertake.

We're proud of the work we undertake and are pleased that you have taken the time to look at these example projects.  If you have any questions or if you would like to discuss any aspect of our work in more detail, just get in touch and we'll be pleased to help.  You will find full contact details under the "Locations" link at the top of each page.

Each example has a link to download a printable version of the case study.

Small Companies

First Class Signs & Engraving needed to improve it's marketing to be able to compete more effectively.  New Mindset developed a new company brand and image, and created innovative marketing materials.

 

LEK is a family-run business and needed to introduce new ways of working to support its growing volume of sales.  New Mindset provided mentoring and training to support the growth of the business.

SCS needed a detailed business diagnostic in order to restructure and re-organise its structure and processes.  New Mindset mapped out the high level business processes and provided mentoring support.

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Engineering Companies

Anlyn is a well-respected, established engineering business.  The company needed to develop plans and strategies to help consolidate its position and expand into new markets.

New Mindset undertook a detailed business diagnostic and worked with Anlyn to implement the necessary changes.

 

Newtonne Lifting wanted to expand its facilities and to investigate potential new market sectors.

New Mindset worked with Newtonne Lifting to develop a detailed Facilities Plan.

New Mindset also investigated the market potential of the new sectors.  The results are, of course, confidential!

Heinkel is a global manufacturer of pharmaceutical process equipment.  Its UK operation needed to enhance its sales and marketing effectiveness.

New Mindset evaluated the UK market and set out priority action areas, including a pro-active customer contact campaign.

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Public Sector and Charities

Knowsley Metropolitan Borough Council (KMBC) needed a campaign to promote new business start-ups and to provide a single brand to promote the range of services offered by several partner agencies.

New Mindset created the Fresh Start campaign, including branding, a website, and promotional material. 

 

The North West Air Ambulance (NWAA)needed a new website to support its fund-raising and marketing activities.

New Mindset created an e-commerce site with a Content Management System to allow NWAA to maintain the site directly.

Merseyside Fire Support Network (FSN) provides help to families who have suffered fires in their homes.  The charity depends on volunteers and needed an new approach to encourage more people to sign up.

New Mindset developed a series of striking posters and leaflet designs, which continue to attract volunteers to FSN.

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Registered office: New Mindset Limited, 7 Farnborough Road, Southport, Merseyside PR8 3DF Company No 03558988